This Week:
Tribute To Michael Davidson
Michael Davidson died last week. The show is a replay of his last guest appearance, from October 18, 2021. Michael was on with his co-author, Brian Saber, and we talked about their book, “Engaged Boards Will Fundraise.”
There’s more at tonymartignetti.com
This Week:
Legal Outlook For 2022
Gene Takagi returns for a mix of checklist items and emerging trends. It’s a good time to look big picture at your HR investments, corporate docs and financials. Also, what to look out for in crowdfunding, donor disclosure, data protection, and more. Gene is principal of the Nonprofit & Exempt Organizations Law Group (NEO) and our legal contributor.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 57:05 — 52.5MB) | Embed
Subscribe: RSS
This Week:
Nonprofit Software Vulnerability With log4j
Happy New Year! There’s a software risk gaining attention and there’s a good chance you’ll need help diagnosing and repairing it. You don’t need to horde gas, cash and toilet paper. Just be aware and do the repair. Joshua Peskay, from RoundTable Technology, sorts it out.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 35:41 — 32.9MB) | Embed
Subscribe: RSS
This Week:
Social Media Outlook For 2022
Charrosé King-Mathews reveals what to look for in the New Year around platform evolution and content trends in the social networks. She’s an instructor in communications at Howard University.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 52:01 — 47.9MB) | Embed
Subscribe: RSS
This Week:
Zombie Loyalists
Peter Shankman is a 5x best selling author, entrepreneur and corporate keynote speaker. His book “Zombie Loyalists” focuses on customer service; creating rabid fans who do your social media, marketing and PR for you. This is our annual rebroadcast of a show with very smart ideas for you to think about over the holidays. It originally aired 12/19/14.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 53:17 — 49.0MB) | Embed
Subscribe: RSS
This Week:
Is A Social Enterprise For You?
What are these and how do you decide whether to take one on—or even consider it—at your nonprofit? What kinds of businesses lend themselves to social enterprise and how do you structure the relationship? Tamra Ryan makes sense of it all. She’s CEO of Women’s Bean Project.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 51:29 — 47.4MB) | Embed
Subscribe: RSS
This Week:
Purpose Driven Marketing
Stu Swineford reveals the principles and pillars of purpose driven marketing that will keep your donors engaged and wanting to support your mission. He’s co-author of the ebook, “Mission Uncomfortable.”
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 54:40 — 50.3MB) | Embed
Subscribe: RSS
This Week:
How Much To Spend On Ads In 2022
“The Nonprofit Advertising Benchmark Study” will help you decide what’s the right amount for you to spend on advertising if you want to be comparable to your peers. At the very least, it’s a place to start your research on ad spending. George Weiner explains the study. He’s chief whaler at Whole Whale. Does that make him the Captain Ahab of nonprofit tech? Listen to find out.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 46:21 — 42.7MB) | Embed
Subscribe: RSS
This Week:
Bitcoin & The Future Of Fundraising
That’s the new book by Anne Connelly and Jason Shim. They share the potential in cryptocurrency donations and explain simply, how to get started. Private keys; public keys; wallets; and exchanges. It’s time to learn what’s inevitably in your nonprofit’s future.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 55:47 — 51.3MB) | Embed
Subscribe: RSS
This Week:
Strategic Plan. Done. Now Pay For It.
It’s a common challenge. The strategic plan is ambitious, but there’s not enough revenue to fund all the future excitement. Sherry Quam Taylor returns to get to the root problems that are holding your nonprofit back from full revenue potential. She’s CEO of Quam Taylor, LLC.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 57:28 — 52.9MB) | Embed
Subscribe: RSS