Tag Archives: budgeting

568: How Much To Spend On Ads In 2022 – Tony Martignetti Nonprofit Radio

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This Week: 

How Much To Spend On Ads In 2022
“The Nonprofit Advertising Benchmark Study” will help you decide what’s the right amount for you to spend on advertising if you want to be comparable to your peers. At the very least, it’s a place to start your research on ad spending. George Weiner explains the study. He’s chief whaler at Whole Whale. Does that make him the Captain Ahab of nonprofit tech? Listen to find out.

There’s more at tonymartignetti.com 

Podcast: Play in new window | Download (Duration: 46:21 — 42.7MB) | Embed

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566: Strategic Plan. Done. Now Pay For It. – Tony Martignetti Nonprofit Radio

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This Week: 

Strategic Plan. Done. Now Pay For It.
It’s a common challenge. The strategic plan is ambitious, but there’s not enough revenue to fund all the future excitement. Sherry Quam Taylor returns to get to the root problems that are holding your nonprofit back from full revenue potential. She’s CEO of Quam Taylor, LLC. 

There’s more at tonymartignetti.com 

Podcast: Play in new window | Download (Duration: 57:28 — 52.9MB) | Embed

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478: Get To The Next Level – Tony Martignetti Nonprofit Radio

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This week: 

Get To The Next Level
Stop overlooking investment-level giving opportunities because you’re spending too much time on events and Facebook ads. Sherry Quam Taylor walks through how to start your major giving program or how to fine tune and kick it up a notch. She’s a fundraising consultant and coach.

There’s more at tonymartignetti.com 

Podcast: Play in new window | Download (Duration: 1:00:02 — 55.3MB) | Embed

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378: Turbocharge Your Grants Fundraising – Tony Martignetti Nonprofit Radio

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tony_martignetti_300x300-itunes_image2Tony’s guest this week:

John Hicks, principal and founder of DLBHICKS LLC consulting.

There’s more at tonymartignetti.com

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348: Social Change Anytime Everywhere, Part Deux – Tony Martignetti Nonprofit Radio

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tony_martignetti_300x300-itunes_image2Tony’s guest this week:

Amy Sample Ward, our social media contributor, CEO of Nonprofit Technology Network and co-author of the book “Social Change Anytime Everywhere.”

There’s more at tonymartignetti.com

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325: Grow Your Sustainer Revenue & Protect Your Donors’ Data – Tony Martignetti Nonprofit Radio

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tony_martignetti_300x300-itunes_image2Tony’s guests this week: 

Allison Weston & Chrissy Hyre, from Chapman Cubine Adams + Hussey. 

Also, Tracey Lorts and Joshua Allen, both with Greater Giving. 

There’s more at tonymartignetti.com

Podcast: Play in new window | Download (Duration: 1:03:01 — 57.9MB) | Embed

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316: 8 Areas Of Nonprofit Excellence – Tony Martignetti Nonprofit Radio

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tony_martignetti_300x300-itunes_image2Tony’s guests this week:

Sharon Stapel, president & executive director of the Nonprofit Coordinating Committee, and Melkis Alvarez-Baez, deputy director.

Here’s the transcript

There’s more at tonymartignetti.com

Podcast: Play in new window | Download (Duration: 58:40 — 54.0MB) | Embed

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