This Week:
The Time For Endowment Building Is Now
That’s Deborah Kaplan Polivy’s new book. She’s with me to explain why that title is a simple truth.
There’s more at tonymartignetti.com
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This Week:
Effective Fundraising
That’s Warren McFarlan’s new book. It’s written for potential board members, but it’s a valuable study for those on the ground, doing the work.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 59:21 — 54.6MB) | Embed
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This Week:
Turn Followers Into Donors
Adora Drake has a strategy for converting your social media followers into donors. Let’s hear what it’s all about. Her digital marketing company and coaching practice is Adora Drake Marketing.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 53:07 — 48.9MB) | Embed
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This Week:
Virtual Events
Evan Briggs and Gwenn Cagann share their lessons from 25 virtual galas, which include takeaways for your next hybrid event. They’re both with Wingo NYC.
Design For Non-Designers
Wrapping up our 21NTC coverage, it’s a crash course in good design, covering fundamentals like color, type and hierarchy. Step outside your comfort zone with Josh Riman and Mike Yamagata, both from Great Believer.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 55:50 — 51.4MB) | Embed
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This Week:
Your Partnerships With FGWs
First Generation Wealth creators have different values and mindsets than those who inherited their wealth. And FGWs far outnumber the inheritors. Esther Choy’s research will help you understand these folks and how to build valuable relationships with them. She’s president of Leadership Story Lab.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 56:42 — 52.2MB) | Embed
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This Week:
Build Lasting Supporter Relationships
Craig Grella and Wendy Levine, both from Salsa Labs, want you to build strong relationships all the time, not only when you’re fundraising. Their savvy strategies come from their own work building relationships for Salsa. This is part of our 21NTC coverage.
Love Your Donors Using Data
Nonprofit Radio coverage of 21NTC continues. When you are fundraising, data that tells us restoring your donors’ sense of well-being and identity will increase their giving and engagement. There’s a lot of fascinating research to unpack and apply, so join Jen Shang, the world’s only philanthropic psychologist, from the Institute for Sustainable Philanthropy, and Shoni Field from the British Columbia SPCA.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 56:33 — 52.0MB) | Embed
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This Week:
Relationships With Funders
There’s too much transactionalism and not enough relationship building between nonprofits and their institutional funders. Are you a transactionalist? Do you want to walk toward the light of relationship fundraising with foundations and corporations? Shavonn Richardson can show you the path. She’s CEO of Think and Ink Grant Consulting.
There’s more at tonymartignetti.com
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This Week:
Opera Singer to Fundraiser
Yolanda F. Johnson’s classical opera training informs her fundraising practice. She’s the founder and president of YFJ Consulting and the first African-American president of Women in Development, NY. She’s with us for the hour.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 57:57 — 53.3MB) | Embed
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This Week:
Zombie Loyalists
Peter Shankman is a 5x best selling author, entrepreneur and corporate keynote speaker. His book “Zombie Loyalists” focuses on customer service; creating rabid fans who do your social media, marketing and PR for you. This is our annual rebroadcast of a show with very smart ideas for you to think about over the holidays. It originally aired December 19, 2014.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 55:25 — 51.0MB) | Embed
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This Week:
Your Annual Report As Marketing Channel
You’re producing an annual report, why not make it less boring and more engaging? Why not make it digital? Josh Kligman and Jeff Rum show you how. They’re from Yearly.
Project Management In Fundraising
Jonah Halper wants you to apply project management principles as you raise money. He’s from Altruicity.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 1:00:25 — 55.6MB) | Embed
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