Tag Archives: donors

518: Zombie Loyalists – Tony Martignetti Nonprofit Radio

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This Week: 

Zombie Loyalists 
Peter Shankman is a 5x best selling author, entrepreneur and corporate keynote speaker. His book “Zombie Loyalists” focuses on customer service; creating rabid fans who do your social media, marketing and PR for you. This is our annual rebroadcast of a show with very smart ideas for you to think about over the holidays. It originally aired December 19, 2014.

There’s more at tonymartignetti.com 

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517: Your Annual Report As Marketing Channel & Project Management In Fundraising – Tony Martignetti Nonprofit Radio

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This Week: 

Your Annual Report As Marketing Channel
You’re producing an annual report, why not make it less boring and more engaging? Why not make it digital? Josh Kligman and Jeff Rum show you how. They’re from Yearly. 

Project Management In Fundraising 
Jonah Halper wants you to apply project management principles as you raise money. He’s from Altruicity. 

There’s more at tonymartignetti.com 

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516: Virtual Event Engagement & Personalized Video – Tony Martignetti Nonprofit Radio

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This Week: 

Virtual Event Engagement
Virtual events are routine now and there’s good reason to believe they’ll outlive the pandemic. We’ve got you covered with pre-, intra- and post-event strategies to maximize engagement and raise more money. Our panel is Mike Wilkinson from Human Rights Campaign and Joshua Meyer at OneCause. 

Personalized Video
Matt Barnett explains the benefits and use cases for short videos that grab attention and thrill recipients. Think volunteers, prospects, donors and anyone you want to feel special. Matt is at Bonjoro. 

There’s more at tonymartignetti.com 

Podcast: Play in new window | Download (Duration: 1:05:46 — 60.5MB) | Embed

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514: How To Work In Uncertainty & Low-Cost Fundraising Software – Tony Martignetti Nonprofit Radio

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This Week: 

How To Work In Uncertainty
A June study of nonprofits has lessons for now and our future. The election may be settled, but there are unknowns afoot: the pandemic; reaction to the election; a divided federal government; federal stimulus; racial reckoning; climate change. The study’s co-authors shepherd us. They’re Gail Bower at Bower & Co. Consulting LLC and Karen Eber Davis at Karen Eber Davis Consulting.

Low-Cost Fundraising Software Guide
Chris Bernard and Amadie Hart, the co-authors of Tech Impact’s new software selection guide, talk us through: What these systems offer; how to compare them; and how to select the best one for your needs.

There’s more at tonymartignetti.com 

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512: Mommy Lied To God – Tony Martignetti Nonprofit Radio

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This Week: 

Mommy Lied To God
That’s Carlos Maestas’ new book. He’s a storysmith and he’s got tips and strategies to improve your storytelling. He’s the founder of Key Ideas. What’s this got to do with Mr. Rogers Neighborhood? Come listen! Come learn.

There’s more at tonymartignetti.com 

Podcast: Play in new window | Download (Duration: 1:06:36 — 61.2MB) | Embed

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508: End Of Year Fundraising – Tony Martignetti Nonprofit Radio

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This Week: 

End Of Year Fundraising
Jen Frazier talks you through. What do you want in your workplan? How does the pandemic impact your strategy? It’s a comprehensive convo for your 4th quarter. She’s founder of Firefly Partners.

There’s more at tonymartignetti.com 

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502: Google Ad Grants & Be A Payment Processing Pro – Tony Martignetti Nonprofit Radio

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This week: 

Google Ad Grants
These are generous grants, up to $10,000 per month. What do you need in place to take advantage of the grants? How do you get in? What are best practices? Plus advice on 3-year-old tantrums from a father of 6. Hear it all from Chris Barlow at Beeline. 

Be A Payment Processing Pro
You’ll keep more of your online gifts if you make informed decisions about online payment processors. They’re not all the same. Our 20NTC panel gets you where you’d like to be. They’re Christina Schnoor with American Near East Refugee Aid (Anera); Lily Ickow from EveryAction; and Maureen Wallbeoff at Practical Wisdom for Nonprofit Accidental Techies. 

There’s more at tonymartignetti.com 

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496: Thought Leadership & Content Strategy – Tony Martignetti Nonprofit Radio

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This week: 

Thought Leadership 
Peter Panapento and Antionette Kerr co-authored the book, “Modern Media Relations for Nonprofits.” They share their insights on how to build relationships with journalists so you get heard as the thought leader you are. Plus other media strategies, like crisis communications. (Part of our 20NTC coverage)

Content Strategy 
Now that you’re an established thought leader, you need to produce multichannel content that’s relevant, engaging, actionable, user friendly and SEO friendly. Our 20NTC coverage continues as Valerie Johnson from Pathways to Housing PA and Katie Green with The Trevor Project show you how.

There’s more at tonymartignetti.com 

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492: Don’t Get Played By The Product Demo & Facebook Fundraising Data – Tony Martignetti Nonprofit Radio

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This week: 

Don’t Get Played By The Product Demo
We’ve all watched in awe as the cursor flies across the screens of a demonstration. Nine months later we’re scratching our heads. “They made it look so easy back then.” Get insider tips from Rubin Singh, who’s led hundreds of sales demos. He’s CEO of OneTenth Consulting. (Part of our 20NTC coverage)

Facebook Fundraising Data
This 20NTC panel feels your frustration over Facebook not sharing donor data. But they also admonish that you can’t ignore the value of Facebook fundraising. They bust myths, help you overcome the challenges, reveal how to thank and engage your fundraisers and steer you clear of pitfalls. They’re Nick Burne from GivePanel and consultants Julia Campbell and Maureen Wallbeoff. 

There’s more at tonymartignetti.com 

Podcast: Play in new window | Download (Duration: 47:15 — 43.6MB) | Embed

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