Tag Archives: donors

438: Google Ad Grants & The 2019 Digital Outlook Report – Tony Martignetti Nonprofit Radio

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This week 

Google Ad Grants
Our 19NTC panel—including the head of Google Ad Grants—will improve the quality of your Google Ads campaigns and get your website, Google Analytics and Google Ads working together. They share lots of valuable resources. They are Michael Rasko from Rasko Digital Marketing; Jason King, certified Ad Grants professional; and, Michelle Hurtado from Google.

The 2019 Digital Outlook Report
This 19NTC panel, Elena Francis, Charly Jarrett and Jennifer Jones Ingram, helps you get better at P2P, Facebook, team cross-training and adapting tech to your mission. Elena and Charly are with hjc and Jennifer is at Care2.

There’s more at tonymartignetti.com 

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436: Strategic Knowledge Management & Ethics In Your Prospect Research – Tony Martignetti Nonprofit Radio

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This week

Strategic Knowledge Management
Documents. Data. Projects. Governance. Training. They’re all components of knowledge management and our panel from 19NTC explains how to manage properly. Both returning, they’re Dar Veverka from Urban Teachers and Janice Chan at Shift and Scaffold.

Ethics In Your Prospect Research
There’s a lot of personal and private info available on your donors, volunteers and prospects. Your researcher’s job is to find it. Where are the boundaries? How do you protect it? Maria Semple takes on these and other potential landmines. She’s our prospect research contributor and The Prospect Finder.

There’s more at tonymartignetti.com 

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433: 19NTC and NTEN & Strong Social Ads On $100 A Month – Tony Martignetti Nonprofit Radio

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19NTC & NTEN
We kick-off our coverage of the 2019 Nonprofit Technology Conference with NTEN’s CEO, Amy Sample Ward. She dishes on the conference—including its wonderful food—Portland, and the organization she leads.

Strong Social Ads On $100 A Month
You can have an effective social media advertising campaign on a small budget, if you plan smartly for your targeting, messaging and measuring. George Wīner is co-founder of PowerPoetry.org.

There’s more at tonymartignetti.com 

Podcast: Play in new window | Download (Duration: 1:05:07 — 59.9MB) | Embed

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430: The War For Fundraising Talent – Tony Martignetti Nonprofit Radio

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The War For Fundraising Talent
Rapid staff turnover and high donor attrition are merely symptoms of a larger problem: You’re not treating your fundraisers right. So says Jason Lewis. He’s author of the book, “The War for Fundraising Talent.”

There’s more at tonymartignetti.com 

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427: Flash Fundraising & DEI and Governance II – Tony Martignetti Nonprofit Radio

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Flash Fundraising
Prepare. Launch. Engage. These are the essential elements for rapidly and successfully fundraising when breaking news intersects with your cause. Matt Scott from CauseMic talks us through.

DEI and Governance II
Gene Takagi and I wrap up last week’s thoughtful convo on diversity, equity and inclusion, with mechanics for your board: by-laws; recruiting; committees; decision making; oversight metrics; and more. He’s our legal contributor and principal of NEO, the Nonprofit & Exempt Organizations law group.”

There’s more at tonymartignetti.com 

Podcast: Play in new window | Download (Duration: 1:00:13 — 55.4MB) | Embed

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423: Courageous Communication – Tony Martignetti Nonprofit Radio

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Courageous Communication
Maryanne Dersch says your nonprofit may be codependent and it’s stifling your communications. Are you afraid to stand out? Do you prefer middle-of-the road content to driving on the sidewalk? She may be right. She’s the author of the book, “Courageous Communication.”

There’s more at tonymartignetti.com 

Podcast: Play in new window | Download (Duration: 1:00:10 — 55.3MB) | Embed

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422: Donor Centric – Tony Martignetti Nonprofit Radio

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Donor Centric
To keep your donors, think and act like successful private sector companies. Curtis Bingham is founder of the Chief Customer Officer Council and a multi-award winning customer success strategist, conveying corporate methods to nonprofits.

There’s more at tonymartignetti.com 

Podcast: Play in new window | Download (Duration: 59:38 — 54.8MB) | Embed

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421: Zombie Loyalists – Tony Martignetti Nonprofit Radio

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Zombie Loyalists
Peter Shankman is a well-known and often-quoted social media, marketing and public relations strategist. His book is “Zombie Loyalists: Using Great Service to Create Rabid Fans.” He wants you to create rabid fans who do your social media, marketing and PR for you. He’s got super ideas and lots of valuable stories. I like to play this each year. (Originally broadcast 12/19/14)

There’s more at tonymartignetti.com 

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419: The Encouragement Show – Tony Martignetti Nonprofit Radio

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The Encouragement Show
Sarah Olivieri wants you to shed fear-based decision making, scarcity mentality and reflexive negativity, in favor of confidence, abundance and an open mind. Your host has encouraging words of his own to contribute. Sarah is principal of Pivot Ground.

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416: Asking Styles – Tony Martignetti Nonprofit Radio

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Asking Styles
In fundraising solicitations, one size does not fit all. There are different styles and personalities. Are you a Kindred Spirit, Mission Controller, or other. Brian Saber sorts them out to make you a comfortable, confident and effective fundraiser, based on what you bring to the process. He’s the author of the book, “Asking Styles.” 

There’s more at tonymartignetti.com 

Podcast: Play in new window | Download (Duration: 1:02:01 — 57.0MB) | Embed

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