591: Create Your Email Welcome Journey – Tony Martignetti Nonprofit Radio

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This Week: 

Create Your Email Welcome Journey
You don’t want to welcome new donors with only a single email, or worse, digital silence. Seize this unique opportunity to draw folks into your story, validate their decision to support you and turn them into loyal ambassadors. Patty Breech from The Purpose Collective helps you out. (This is part of our coverage of the 2022 Nonprofit Technology Conference, hosted by NTEN.)

There’s more at tonymartignetti.com 

546: Movement Messaging & Farewell, Maria Semple – Tony Martignetti Nonprofit Radio

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This Week: 

Movement Messaging 
Expanding on the partnership theme two weeks ago, consider building a movement with orgs outside your direct mission. You’ll want cohesive, effective messaging and that’s where Hannah Thomas and Morgan Fletcher can help. Hannah is with Big Duck and Morgan is at Girls for Gender Equity. This is part of our 21NTC coverage.

Farewell, Maria Semple 
Her first Nonprofit Radio was February 11, 2011. Soon after she became our prospect research contributor. Maria’s practice has evolved and this is her last show. Quoting somebody, nobody can identify: “Don’t cry because it’s over; smile because it happened.” 

There’s more at tonymartignetti.com 

539: Overcome Your Fear Of Public Speaking – Tony Martignetti Nonprofit Radio

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This Week: 

Overcome Your Fear Of Public Speaking
We’d rather face death or the dentist, we’d rather talk about money or sex, than have to speak to an audience, even a small one. Laurie Krauz can help you overcome your anxiety around talking in public, with her preparation strategies. She’s a presentation skills coach.

There’s more at tonymartignetti.com 

523: Communications Trends Report – Tony Martignetti Nonprofit Radio

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This Week: 

Communications Trends Report
Kivi Leroux Miller returns to share her 11th annual, Nonprofit Communications Trends Report, released just last week. She walks us through the impact of the pandemic, the resurgence of email, email best practices, CALM, leading a Girl Scout troop, and more. Kivi is CEO of Nonprofit Marketing Guide. 

There’s more at tonymartignetti.com 

508: End Of Year Fundraising – Tony Martignetti Nonprofit Radio

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This Week: 

End Of Year Fundraising
Jen Frazier talks you through. What do you want in your workplan? How does the pandemic impact your strategy? It’s a comprehensive convo for your 4th quarter. She’s founder of Firefly Partners.

There’s more at tonymartignetti.com 

481a: Coronavirus & Nonprofit Fundraising – Tony Martignetti Nonprofit Radio

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This week: 

Special Episode: Coronavirus & Nonprofit Fundraising
Coronavirus needs no introduction. We’re recording on Monday, March 23rd. Nonprofits are scrambling and struggling. The scrambling to adapt to workflow and personal upheavals will subside. The struggle will get worse: The need among those you help has increased and will become greater. Expenses of all sorts, from helping those in need, to disinfecting offices, to increased reliance on technology, are rising. At the same time, there’s financial pressure on your donors, in the face of firings, layoffs and work reductions. Is it wise to spend? Can you count on your donors when this is over? Can you fundraise in the midst of the crisis? My guest is Paul Schervish, retired director of the Center on Wealth and Philanthropy at Boston College.

There’s more at tonymartignetti.com 

448: Your Crowdfunding Campaign & CRM + Email + Website – Tony Martignetti Nonprofit Radio

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This week: 

Your Crowdfunding Campaign
Most crowdfunding campaigns don’t make goal. What are the common denominators for failure and success? Moshe Hecht answers all, and shares his organizational readiness checklist to get you prepared for success. He’s chief innovation officer at Charidy. (Recorded at 19NTC)

CRM + Email + Website 
You’ll learn more about the people engaging with you when your CRM, email and website are integrated and talking to each other. We’ll leave you with a plan for getting these technologies together. My guest, also from 19NTC, is Isaac Shalev, president of Sage70. 

There’s more at tonymartignetti.com 

437: Reduce Donor Abandonment & Welcome Your Donors The Right Way – Tony Martignetti Nonprofit Radio

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This week 

Reducing Donor Abandonment
From Amazon to Zappos, there’s a lot you can learn from e-retailers to keep your donors in the checkout stream as they make their online gifts. Our 19NTC panel, Matt Scott and David DeParolesa, reveal proven e-commerce strategies to increase online gift completion. Matt is from CauseMic and David is at Give Lively.

Welcome Your Donors The Right Way
Your donors now complete their online gifts at record rates. Have you got in place a multichannel welcome and nurture series to receive and steward your new donors? Our panel will get you started. They’re Brenna Holmes with CCAH and Chrissy Hyre from Innovation. (Also recorded at 19NTC)

There’s more at tonymartignetti.com 

433: 19NTC and NTEN & Strong Social Ads On $100 A Month – Tony Martignetti Nonprofit Radio

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19NTC & NTEN
We kick-off our coverage of the 2019 Nonprofit Technology Conference with NTEN’s CEO, Amy Sample Ward. She dishes on the conference—including its wonderful food—Portland, and the organization she leads.

Strong Social Ads On $100 A Month
You can have an effective social media advertising campaign on a small budget, if you plan smartly for your targeting, messaging and measuring. George Wīner is co-founder of PowerPoetry.org.

There’s more at tonymartignetti.com 

423: Courageous Communication – Tony Martignetti Nonprofit Radio

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Courageous Communication
Maryanne Dersch says your nonprofit may be codependent and it’s stifling your communications. Are you afraid to stand out? Do you prefer middle-of-the road content to driving on the sidewalk? She may be right. She’s the author of the book, “Courageous Communication.”

There’s more at tonymartignetti.com