This Week:
Many Ways To Test Your Digital Fundraising
As our #22NTC coverage continues, Jeremy Haselwood walks you through 30 variables you can test throughout your digital fundraising, including your homepage, donation pages, Facebook ads, and more. He’s from Fundraisers Unite.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 54:05 — 49.8MB) | Embed
Subscribe: RSS
This week:
Buy-In Bitches
I gave that title to Carrie Lewis Carlson and Lara Koch as they explained how to get your boss to listen to you; to get your boss’s buy-in when you get it—and they don’t. They’re savvy, they’re straightforward and they shared tons of strategies. They’re bitchin’. Carrie is from CLC Consulting and Lara is at Smithsonian Institutions. (Originally aired 11/9/18)
Process Blocking Your Progress?
Stephanie Zasyatkina wants you to pay attention to your org’s workflow. Identifying and overcoming pain points and inefficiencies will put your methods in line with your mission. She’s with InReach Solutions. (Also from 11/9/18.)
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 1:01:37 — 56.7MB) | Embed
Subscribe: RSS
This week:
Scale Up & Sustain
It’s a question I hear often from nonprofit leaders: “How does my organization get to the next level?” Kathleen Kelly Janus’s research leads her to the answers and she shares them with you. Her book is “Social Startup Success.” (Originally aired 12/8/17)
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 56:20 — 51.8MB) | Embed
Subscribe: RSS
This week:
Inconceivable: That Metric Does Not Mean What You Think It Means
Take a fresh look at fundraising metrics with Kirk Schmidt and Wes Moon. Kirk is with STARS and Wes is from Wisely. (Recorded at 19NTC)
Google Analytics & Google Optimize
Learn terminology and best practices for these applications. Should you trust your data? Which reports do you need? What about testing and optimizing? We cover it all with another 19NTC panel: Colleen Campbell from Firefly Partners and Jeannē McCabe at the Center for Reproductive Rights.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 1:02:59 — 57.9MB) | Embed
Subscribe: RSS
This week:
Your Crowdfunding Campaign
Most crowdfunding campaigns don’t make goal. What are the common denominators for failure and success? Moshe Hecht answers all, and shares his organizational readiness checklist to get you prepared for success. He’s chief innovation officer at Charidy. (Recorded at 19NTC)
CRM + Email + Website
You’ll learn more about the people engaging with you when your CRM, email and website are integrated and talking to each other. We’ll leave you with a plan for getting these technologies together. My guest, also from 19NTC, is Isaac Shalev, president of Sage70.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 1:02:08 — 57.1MB) | Embed
Subscribe: RSS
This week
Tech Accessibility
Keith Casebonne and Aurora Holder want you to advocate for accessible tools that will make all workers more efficient. From 19NTC, Keith is at Disability Rights Florida and Aurora is from Disability Rights Wisconsin.
Resilience & Sustainable Impact
Ananda Leeke and Meico Whitlock want you to use tech with intention and foster a culture of resilience. They’ve got lots of strategies for mindfulness and intention. Do you know the Eisenhower Matrix? Also from 19NTC, Ananda is with Ananda Leeke Consulting and Meico is the Mindful Techie.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 1:01:25 — 56.5MB) | Embed
Subscribe: RSS
This week
Small Dollar Donor Power
Small dollar donors are shifting the digital fundraising landscape. Our panel reveals basic principles of running a sustainable program online. They’re Sara Kerrigan from ActBlue and Carrie Mann with Friends of the Earth. (Recorded at 19NTC)
Donor Retention
Now that you’ve got new donors, learn how to keep them with you: Avoid retention pitfalls, leverage technology and track the right metrics. Our teachers are Laura Cole and Paul Habig, both from Sanky Communications. (Also recorded at 19NTC)
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 1:04:26 — 59.2MB) | Embed
Subscribe: RSS
This week:19NTC & NTEN
We kick-off our coverage of the 2019 Nonprofit Technology Conference with NTEN’s CEO, Amy Sample Ward. She dishes on the conference—including its wonderful food—Portland, and the organization she leads.
Strong Social Ads On $100 A Month
You can have an effective social media advertising campaign on a small budget, if you plan smartly for your targeting, messaging and measuring. George Wīner is co-founder of PowerPoetry.org.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 1:05:07 — 59.9MB) | Embed
Subscribe: RSS
This week:Lean Impact
Your organization can adopt the lean innovation practices that help fuel the rapid evolution of digital tech in Silicon Valley. Ann Mei Chang says you need to, if you’re to do your best work in social change. She’s author of the new book, “Lean Impact: How to Innovate for Radically Greater Social Good.”
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 1:02:04 — 57.1MB) | Embed
Subscribe: RSS
This week:Buy-In Bitches
I gave that title to Carie Lewis Carlson and Lara Koch as they explained how to get your boss to listen to you; to get your boss’s buy-in when you get it—and they don’t. They’re savvy, they’re straightforward and they shared tons of strategies. They’re bitchin’. Carie is now with United Way and Lara is at Smithsonian Institutions. (Recorded at #18NTC, the Nonprofit Technology Conference.)
Process Blocking Your Progress?
Stefanie Zasyatkina wants you to pay attention to your org’s workflow. Identifying and overcoming pain points and inefficiencies will put your methods in line with your mission. She’s with InReach Solutions. (Also recorded at #18NTC.)
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 1:01:04 — 56.2MB) | Embed
Subscribe: RSS