This Week:
Your Case For Support
Whether you call it a case statement or case for support, it’s a critical part of your next fundraising campaign. Febe Voth has devoted decades to the art of crafting these fine documents. She shares lots of savvy advice from her 2023 book, “The Case for your Cause.”
There’s more at tonymartignetti.com
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This Week:
The 40 Laws Of Nonprofit Impact
We can’t hit all of them, but that’s the title of Derik Timmerman’s book. He’s got advice like “give to gain,” “hire with ruthless selectivity,” “win while you’re sleeping,” and “eat last and get dirty.” We’ll talk about these and other ideas. Derik is the founder of Sparrow Nonprofit Solutions.
There’s more at tonymartignetti.com
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This Week:
Leadership For Strategic Execution
There’s lots of talk about strategic planning. Lots of time and money devoted to ambitious plans—which often sit on a shelf. It takes leadership to drive strategic execution. What does that leadership look like? Joe Pajer walks us through, with his experience from the corporate sector.
There’s more at tonymartignetti.com
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This Week:
Your Annual Report As Marketing Channel
You’re producing an annual report, why not make it less boring and more engaging? Why not make it digital? Josh Kligman and Jeff Rum show you how. They’re from Yearly.
Project Management In Fundraising
Jonah Halper wants you to apply project management principles as you raise money. He’s from Altruicity.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 1:00:25 — 55.6MB) | Embed
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This Week:
SEO For Your Fundraising Campaign
Our 20NTC panel helps you build your online community and increase engagement with 3 SEO strategies: keywords research; competitor analysis; and, content writing. They’re Michelle Frechette and Amanda Gorman, both from GiveWP.
Rebrand Vs. Refresh
Which is better for you, rebranding or refreshing your brand? Our final 20NTC panel helps you choose, then shares the case study of Byte Back and reveals strategies for getting the buy-in you’ll need for success. They’re Yvette Scorse and Christopher Wallace from Byte Back; Taylor Shanklin at Firefly Partners; and, Serrie Fung, founder of Zest.
There’s more at tonymartignetti.com
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This week:
Your Organization’s Health
At ZERO, The End of Prostate Cancer, they have a culture grounded in high responsibility, high freedom, transparency, accountability, curiosity and adaptability. They’re a Nonprofit Times 50 Best Places To Work. Jamie Bearse is ZERO’s CEO.
There’s more at tonymartignetti.com
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This week:
Recruiting Your Next CEO
“As a board member of a nonprofit organization, the most important responsibility you are likely to assume will be to hire your chief executive officer.” So starts the book, “A Guide To Recruiting Your Next CEO.” Author Dennis Miller walks us through. (Originally aired 12/22/17)
There’s more at tonymartignetti.com
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This week:
Recruiting Your Board Members
Gene Takagi returns with 12 tips, ideas and strategies you can use in board recruitment. We’re talking expectations, motivations, commitment, requirements, and more. He’s our legal contributor and principal of NEO, the Nonprofit and Exempt Organizations Law Group.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 1:00:52 — 56.0MB) | Embed
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This week:
Getting Buy-In
Dissent tactics. Rebellion. Resistance movement strategies. You’ve got to take risks if you want to move out of the past with fresh ideas that are supported within your org. Our 19NTC panel has examples of successful and failed risk taking. They’re Liz Polay-Wettengel with Interfaith Family and Karim Lessard from 7 Simple Machines.
Your Tech Committee
Peter Schiano and Ilene Weismehl say you need a committee to keep you alert to areas where you can better leverage technology. Your committee’s agenda includes budget, security, projects underway, and training. Peter is at Tech Impact and Ilene is with Community Catalyst. (Also from 19NTC)
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 1:04:35 — 59.4MB) | Embed
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This week:Be Accessible
Inclusive website design that builds in accessibility helps everyone, not only those with disabilities. And it helps you with SEO. Our panel uses the example of the MacArthur Foundation site rebuild. They’re James Kinser, from the MacArthur Foundation, and Cyndi Rowland with WebAIM.
Go Bilingual
Oliver DelGado helps you navigate the bilingual balance in print, social and on your site, as we discuss opportunities and challenges. He’s from Levitt Pavilion Los Angeles.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 1:04:33 — 59.1MB) | Embed
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